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Do we do giclee printing?

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spacer dark brown Yes we do!

But let's look at what the term "gicleé" actually means. While it sounds fancy, specialists and traditional, it really just means "high quality ink-jet print".

Direct from wikipedia...

"Giclée (pronounced "zhee-clay"), from French, is an invented name for the process of making fine art prints from a digital source using ink-jet printing. The word "giclée" is derived from the French language word "le gicleur" meaning "nozzle", or more specifically "gicler" meaning "to squirt, spurt, or spray".

The name was originally applied to fine art prints created on Iris printers in a process invented in the early 1990s but has since come to mean any high quality ink-jet print and is often used in galleries and print shops to denote such prints."


So... does Genius Printing print "using a gicleé process", or does Genius Printing "print gicleés". Yes, we produce "high quality ink-jet prints." We use an independently tested canvas, pigment inks, kiln-dried bars and we have colour managed workflow to ensure colour accuracy.

Anyone in the industry who says that they're "gicleé" prints are different to "canvas prints" of a high quality are likely just trying to make their product sound better in some way.


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